“Welcome to paradise!”
It’s not a common greeting you hear at most CE & business conferences. But it’s an impactful one.
What comes to mind when you hear the word “paradise?”
For many, it’s the feeling of the salty breeze that embraces you like a warm hug. Maybe it’s the way the turquoise blue water kisses your sand-covered toes. Regardless of the images you conjure up; it’s safe to say that your memories of being in “paradise” are vivid, cherished, and detailed.
Being brought up in St. Thomas, U.S. Virgin Islands, I had a vision to merge the two. The concept wasn’t a common one. Learning growth & marketing strategies with a tropical drink in hand and toes in the sands of the world’s best beaches around the globe? No way! I thought immediately. But then again…
The human brain has an easier time remembering remarkable things. It’s why we remember our last vacation in fuller detail than we remember the conferences we attend throughout the year.
Thus, CE on The Beach™ was born.
As entrepreneurs, we’re prone to have ideas that feel unachievable. We get caught up in self-doubt, thinking there is no way we can do this. After years of entrepreneurship, I’ve found that the only person in your way is yourself. Here are tips to remember when you have an idea you think there’s no way you could possibly pull it off.
1. Bring it back to what drives you
If you are starting something new, bring it back to why you’re doing it in the first place. Turning your dreams into fruition isn’t the easiest thing to do. But if you’re connected to a larger mission and goal, nothing will stop you.
2. Always give value
Root your idea in providing value. What transformation can your audience accomplish? What will they experience? How will their lives and businesses change in just a few short days? Simplify these things.
3. Share your reason
In the digital age, everyone is used to putting their best foot forward with filters and photoshopped pictures. But the magic of sharing something near and dear to your heart is one that can’t be falsified. For me, CE on The Beach™ came about because I couldn’t stop thinking about sharing my Caribbean home with the world.
While I can’t convince 8 billion people, I know that with the right value-added benefits, transformation, and transparency, a handful of people would fall in love with the islands the same way I did.
No dream is too big to accomplish. It’s just a matter of persistence, perseverance, and passion. How long of a journey are you willing to go on to turn your vision into reality? If you believe in it, no length of time will scare you away. And if you’re really lucky, it might just
be a plane ride to the world’s best beaches.
About Minal Sampat, BA, RDH
Minal Sampat is a best-selling author, speaker, marketing strategist, social media coach, dental hygienist, and an enthusiastic shoe lover! She is the founder of CE on The Beach.